Watch the video below to see the interaction in action!
Process
The client wanted a fun interaction to inspire sales associates and become familiar with the line of high end design kitchen appliances. We utilized GE's four designer kitchens as examples. I thought it would be fun to have the viewer act like a designer and create a moodboard for their potential kitchen. The choices they had available would funnel them into a GE kitchen where they could learn more about the features of the hardware and appliances.
Senior Designer and Art Director: Myself
Storyline developer: Andrew Pierce
Creative director: Kristina Wood
Copywriter: Abby Vester
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